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ROLEX

About This Brand

Founded in 1905 by Hans Wilsdorf, Rolex is renowned for its pioneering achievements in watchmaking. Notable innovations include the first waterproof wristwatch, the Oyster, in 1926, and the introduction of the self-winding Perpetual movement in 1931. Rolex gained early acclaim for precision, receiving the first wristwatch chronometric precision certificate in 1910. Iconic models like the Submariner, introduced in 1953 as the first divers’ watch waterproof to 100 meters, and the GMT-Master of 1955, underline Rolex's commitment to functional elegance.



Over the years, Rolex has remained at the forefront of technological advancements, with creations like the Datejust and Day-Date, and has extended its influence into sports, exploration, and arts through sponsorships and initiatives. Renowned for durability, precision, and luxury, Rolex continues to symbolize excellence in watchmaking.