ROLEX DATEJUST “GREEN STELLA”

This 1988 Rolex Datejust reference 69178 features a 26mm 18k yellow gold case paired with a green lacquered dial, commonly referred to as a “Stella” dial. The dial is accented with simple gold baton hour markers. The watch includes its original box.​The “Stella” dials were introduced by Rolex in the 1970s, characterized by their vibrant, high-gloss enamel finishes. These dials were primarily offered in Day-Date models and, less frequently, in Datejust references like the 69178. The term “Stella” is believed to originate from the dial manufacturer or possibly from the Latin word for 'star'. Initially aimed at markets in the Middle East and Asia, these colorful dials were not widely embraced at the time, leading to limited production and, in some cases, the destruction of unsold pieces. This rarity has since elevated their status among collectors. ​watchcentre.comThis particular watch features a "no holes" case design, meaning the lugs do not have holes drilled through them. This design choice offers a cleaner aesthetic and was a transition in Rolex's manufacturing approach during that era.